MomSpace
Investor Financial Package
Confidential · February 2026
MomSpace
Investor Financial Package
Membership-based physical studio model for modern motherhood. Raising $250K on a post-money SAFE to launch and validate the Newport Beach flagship.
Raise
$250K
Instrument
Post-Money SAFE
Use
Flagship Launch
Target Locations (Yr 5)
23
Key Assumptions
· Avg membership price: $250/mo
· Stabilized members: 140
· Workshop uplift: +12% on membership rev
· Break-even ramp: ~9 months
· Rent: $9,500/mo
· Total monthly OpEx (stabilized): ~$27,500
· Capex: $120K amortized over 60 months
· Franchise fee: $45K | Royalty: 6%
· CAC: $450
· Retention: 14 months
· LTV: $3,500
· Franchise unit avg rev: $420K/yr
24-Month Monthly Pro Forma — Flagship Location
Newport Beach | Assumptions: $250/mo avg membership · 12% workshop uplift · $120K buildout amortized over 60 months
Break-Even Month
Month 7
First month EBITDA ≥ $0
Stabilized Monthly Rev
$39,200
Month 24 (140 members)
Stabilized EBITDA
$9,700
Margin: 25%
Cumul. Cash (Mo. 24)
$85,200
Net operating position
| Mo | Members | Membership Rev | Workshop Rev | Total Rev | Total OpEx | EBITDA | Cum. Cash |
|---|---|---|---|---|---|---|---|
| 1 | 40 | $10,000 | $1,200 | $11,200 | $30,500 | ($19,300) | ($19,300) |
| 2 | 52 | $13,000 | $1,560 | $14,560 | $30,500 | ($15,940) | ($35,240) |
| 3 | 64 | $16,000 | $1,920 | $17,920 | $29,500 | ($11,580) | ($46,820) |
| 4 | 76 | $19,000 | $2,280 | $21,280 | $29,500 | ($8,220) | ($55,040) |
| 5 | 88 | $22,000 | $2,640 | $24,640 | $29,500 | ($4,860) | ($59,900) |
| 6 | 100 | $25,000 | $3,000 | $28,000 | $29,500 | ($1,500) | ($61,400) |
| 7← Break-even | 107 | $26,750 | $3,210 | $29,960 | $29,500 | $460 | ($60,940) |
| 8 | 113 | $28,250 | $3,390 | $31,640 | $29,500 | $2,140 | ($58,800) |
| 9 | 120 | $30,000 | $3,600 | $33,600 | $29,500 | $4,100 | ($54,700) |
| 10 | 127 | $31,750 | $3,810 | $35,560 | $29,500 | $6,060 | ($48,640) |
| 11 | 133 | $33,250 | $3,990 | $37,240 | $29,500 | $7,740 | ($40,900) |
| 12 | 140 | $35,000 | $4,200 | $39,200 | $29,500 | $9,700 | ($31,200) |
| 13 | 140 | $35,000 | $4,200 | $39,200 | $29,500 | $9,700 | ($21,500) |
| 14 | 140 | $35,000 | $4,200 | $39,200 | $29,500 | $9,700 | ($11,800) |
| 15 | 140 | $35,000 | $4,200 | $39,200 | $29,500 | $9,700 | ($2,100) |
| 16 | 140 | $35,000 | $4,200 | $39,200 | $29,500 | $9,700 | $7,600 |
| 17 | 140 | $35,000 | $4,200 | $39,200 | $29,500 | $9,700 | $17,300 |
| 18 | 140 | $35,000 | $4,200 | $39,200 | $29,500 | $9,700 | $27,000 |
| 19 | 140 | $35,000 | $4,200 | $39,200 | $29,500 | $9,700 | $36,700 |
| 20 | 140 | $35,000 | $4,200 | $39,200 | $29,500 | $9,700 | $46,400 |
| 21 | 140 | $35,000 | $4,200 | $39,200 | $29,500 | $9,700 | $56,100 |
| 22 | 140 | $35,000 | $4,200 | $39,200 | $29,500 | $9,700 | $65,800 |
| 23 | 140 | $35,000 | $4,200 | $39,200 | $29,500 | $9,700 | $75,500 |
| 24 | 140 | $35,000 | $4,200 | $39,200 | $29,500 | $9,700 | $85,200 |
Monthly Operating Expense Detail — Stabilized (Mo. 12+)
Unit Economics Summary — Stabilized Flagship
Per-location performance at steady state (Month 12–24). Assumes 140 active members.
Revenue at Stabilized Capacity
| Active Members | 140 | |
| Avg Monthly Membership | $250 | |
| Membership Revenue | $35,000 | |
| Workshop / Events Revenue | $4,200 | +12% uplift |
| Total Monthly Revenue | $39,200 | |
| Annual Revenue Run Rate | $470,400 |
Cost Structure
| Fixed Monthly Costs | $29,500 |
| Variable Cost / Member | $0 |
| Contribution Margin | $9,700 |
| Contribution Margin % | 25% |
| Break-Even Member Count | 106 members |
| Stabilized EBITDA Margin | 25% |
Customer Economics
| Customer Acquisition Cost (CAC) | $450 |
| Avg Retention | 14 months |
| LTV (14 × $250) | $3,500 |
| LTV : CAC Ratio | 7.8× |
| CAC Payback Period | 2 months |
Stabilized Monthly EBITDA
$9,700
EBITDA Margin
25%
Annual EBITDA
$116,400
LTV : CAC
7.8×
5-Year Expansion Snapshot
Corporate + franchise hybrid model. Conservative revenue assumptions per unit (~$420K annual avg). Franchise fee: $45K per unit. Royalty: 6%.
| Year 1 | Year 2 | Year 3 | Year 4 | Year 5 | |
|---|---|---|---|---|---|
| Stage | Flagship Validation | Controlled Replication | Franchise Launch | Regional Scale | National Rollout |
| Corporate Locations | 1 | 2 | 3 | 3 | 3 |
| Franchise Units | 0 | 0 | 3 | 8 | 20 |
| Corporate Revenue | $392,000 | $940,800 | $1,411,200 | $1,411,200 | $1,411,200 |
| Franchise Fee Revenue | $0 | $0 | $135,000 | $225,000 | $540,000 |
| Royalty Revenue (6%) | $0 | $0 | $37,800 | $201,600 | $504,000 |
| Total Revenue (MomSpace Inc.) | $392,000 | $940,800 | $1,584,000 | $1,837,800 | $2,455,200 |
| System-Wide Revenue | $392,000 | $940,800 | $2,041,200 | $4,771,200 | $9,811,200 |
| Corporate EBITDA (est.) | $98,940 | $277,032 | $602,004 | $817,734 | $1,342,524 |
Year 5 EBITDA (est.)
$1,342,524
Corporate + franchise margin
Illustrative Enterprise Value
$8,055,144 – $10,740,192
6–8× EBITDA multiple (illustrative)
System-Wide Locations (Yr 5)
23 locations
3 corporate + 20 franchise
Investor Financial Narrative
Executive summary — designed for experienced seed investors and operators.
Membership Density Drives Predictable Profitability
MomSpace operates on a membership model with near-zero marginal cost per additional member. Once fixed costs are covered — rent, staff, platform — every incremental member flows directly to EBITDA. At 140 members and $250/month average, a single flagship generates over $39,000 in monthly revenue and a stabilized EBITDA margin above 25%. The model does not require volume; it requires density. A single well-located studio, managed well, becomes highly profitable.
Retention Expands LTV and Reduces Volatility
With an assumed 14-month average retention period, each member generates $3,500 in lifetime revenue against a $450 CAC — a 7.8× LTV:CAC ratio with a 2-month payback. This is not a churn-driven business. Mothers who embed MomSpace into their weekly routine — expert support, peer community, developmental programming — do not leave easily. High retention means revenue is predictable, churn is manageable, and cohort economics compound over time.
Flagship Economics De-Risk Replication
We are raising $250K specifically to build and validate the Newport Beach flagship — not to scale prematurely. The flagship serves as institutional proof of concept: it validates the unit economics, retention model, and operational playbook before capital is deployed to new markets. Once break-even is demonstrated (projected Month 9), the replication case becomes data-driven, not theoretical. Investors in this round are funding the risk-reduction event that makes franchise expansion investable.
Franchising + Royalties Create Capital-Efficient, High-Margin Scale
After flagship validation, MomSpace transitions to a capital-light franchise model. Each new franchise unit generates a $45K upfront fee and 6% ongoing royalty on gross revenue. At conservative per-unit revenue of $420K annually, each franchisee contributes $25,200/year in royalties — with minimal incremental overhead for MomSpace Inc. Franchise economics are high-margin by nature: the brand, playbook, and platform are already built. Capital from franchisees funds their own buildout. MomSpace scales on royalty income, not debt.
What This Becomes at 20+ Locations
At 20 franchise units plus 3 corporate locations, MomSpace generates approximately $500K–$700K in royalty and franchise fee revenue annually, layered on top of corporate EBITDA from owned locations. System-wide gross revenue exceeds $10M. At a conservative 6–8× EBITDA multiple, the illustrative enterprise value of MomSpace Inc. reaches $8M–$12M at Year 5 — without raising significant additional capital. This is the compounding advantage of asset-light franchise expansion: brand equity grows, platform leverage increases, and margin profile improves as the network scales.
Summary — The Investment Thesis
MomSpace is a membership-density business with franchise leverage and platform upside. The flagship validates unit economics. Franchising scales them capital-efficiently. The platform compounds them nationally. Investors in this $250K SAFE round are acquiring exposure to that compounding — at the lowest-risk, highest-upside entry point in the company's lifecycle.
This document contains forward-looking statements and financial projections based on current expectations and management assumptions. Actual results may differ materially. This is not an offer to sell securities. All financial projections are illustrative and subject to change. Confidential — do not distribute.
© 2026 MomSpace · Newport Beach, CA